01 | Mission
Collaborating with partners to put philanthropy into action to address the needs, rights and interests of our community in Eastern Connecticut.
02 | Vision
A healthy, thriving, sustainable Eastern Connecticut with greater equity for all.
03 | Logo
Logo Color
Full color logos should be placed on light brand color backgrounds or white.
Logo White
A white logo should be placed only on dark brand color backgrounds.
Logo Scale
Smallest size: for web: 150 pixels wide / Smallest size: for print: 1.5 inch wide.
04 | Brand Colors
The brand colors provide accessibility, simplicity, and consistency throughout all brand communications.
RGB 0 80 147
CMYK 100 76 14 2
HEX #005093
RGB 46 106 179
CMYK 85 59 1 0
HEX #2e6ab3
RGB 102 151 205
CMYK 65 29 0 0
HEX #6697cd
RGB 134 186 229
CMYK 45 15 0 0
HEX #86bae5
RGB 106 80 133
CMYK 68 78 21 5
HEX #6a5085
RGB 141 101 171
CMYK 50 69 0 0
HEX #8d65ab
RGB 183 42 49
CMYK 20 96 88 10
HEX #b72a31
RGB 216 216 205
CMYK 15 10 18 0
HEX #d8d8cd
PURPLE 50 69 0 0
LIGHT BLUE 45 15 0 0
05 | Typography
Roboto
This headline is three lines and set to Roboto Light 200.
This subhead is half the point size of the headline and set to Roboto Normal 400.
The Body Copy is set to Roboto Book 300—Roboto is a sans-serif typeface family designed by Google and used as the default font for Android. It was created by Christian Robertson and released in 2011. Roboto is known for being legible at small sizes and rendering well on screens.
Roboto Slab
This font is Roboto Slab and it is to be used for headlines and emphasis.
06 | Brand Examples
